The objective was to provide Peruvian women entrepreneurs with a space of visibility that allows them to grow their businesses. Also, it promotes union, empathy and sorority among entrepreneurs in order to more women work together and thus achieve a safe, supportive, free and inclusive life. The creatives developed to communicate the message on the public road were managed through Taggify with the programmatic features of the DSP: Timezone, Buying Pace and DayParting.