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Mobile Devices and Outdoor combined
Combination between channels achieved a higher reach in selected audiences
Xaxis selected Taggify to impact targeted users in outdoor and mobile devices.
The agency defined a typical user journey from their typical user persona. They targeted young adults and showed them different messages according time of the day and day of the week. Generating more engagement.
Video only in Spanish Version.
Outcome
882,780 impacts (OTS). 1.7 M users reached in Mobile Phones. 100% more CTR over Standard.
