DOOH Advertising Increased 80% in 2021 Q2


OOH Advertising revenue increased 38% and DOOH jumped almost 80% in the second quarter, compared to the previous year, reaching approximately 2 bn, based on figures released by the Out of Home Advertising Association of America, according to their press release.

Last update: September 14, 2021

Ranked in order of OOH spending, the top 10 advertisers in the second quarter were:

  1. Geico,
  2. McDonald's,
  3. Apple,
  4. Allstate,
  5. Anheuser-Busch,
  6. Coca-Cola,
  7. HBO,
  8. Universal Pictures,
  9. Google,
  10. New York City Department of Health and Mental Hygiene.

For further information, read the article presented in Digital Signage Today.

Photo by John Cameron - Unsplash.