Real-world campaigns with measurable context
Each case shows the audience challenge, the activation context and the results brands could explain.
131 cases
Puma Energy Introduced Cleantec Technology in Buenos Aires with Taggify
Puma Energy's launch of premium fuels in Buenos Aires utilized strategic outdoor advertising, capturing attention with dynamic digital screens.
Sancor Salud's Impactful Campaign at Buenos Aires Obelisk with Taggify
Sancor Salud launched its “Ponele la firma” campaign at the Obelisk, using synchronized screens to maximize visibility and reinforce the launch of its new high-performance coverage.
LG Strengthened Its Brand Positioning with a pDOOH Campaign with Taggify
LG improved its brand presence in Buenos Aires with a targeted pDOOH campaign, achieving over 1 million impressions through Taggify's platform.
MSD Raises Awareness with Its Campaign in Mexico Using Taggify
MSD used Taggify's platform to educate about HPV in Mexico, achieving over 190 million impressions.
Lay’s launched its programmatic campaign with Taggify
Lay’s, one of the world’s most recognizable snack brands, implemented DOOH programmatic technology to promote its classic potato chips in Buenos Aires.
Unlocking the Power of 3D Creatives Through Programmatic DOOH
Taggify's innovative 3D creatives and programmatic DOOH strategy boosted Voligoma's brand visibility during the back-to-school season.
LATAM Airlines promoted its flights to the U.S. with Taggify
LATAM Airlines utilized Taggify's programmatic DOOH to effectively promote its U.S. flights to business and leisure travelers in Buenos Aires.
Sally Hansen shines with its pDOOH campaign with Taggify
Taggify's DSP platform provided billboards and screens in shopping malls for Sally Hansen's programmatic campaign.
Python makes an impact with its pDOOH campaign with Taggify
The one-month campaign took place in Buenos Aires, Córdoba, Mendoza, and Santa Fe.
Coca-Cola Celebrated Christmas with pDOOH and Taggify in Paraguay
Coca-Cola's programmatic DOOH campaign in Asunción shared its Christmas message and promoted e-commerce using Taggify's platform.
Itaú launches a programmatic campaign with Taggify in Paraguay
Itaú Bank partnered with Taggify for a programmatic DOOH campaign in Asunción, achieving significant brand visibility and customer engagement.
Nestlé Nan launched its programmatic out-of-home campaign with Taggify
Nestlé's programmatic DOOH campaign in Buenos Aires effectively promoted Nan OPTIPRO, reaching over 930,000 impressions with Taggify's DSP.
Hair Recovery invests in programmatic DOOH with Taggify
The campaign used formats on totems, kiosks, and subways, and was segmented into two regions: Greater Buenos Aires and the Autonomous City of Buenos Aires.
AXA Assistance Launches an Effective pDOOH Campaign on Taggify’s Platform
AXA Assistance effectively reached travelers in Argentina with a targeted pDOOH campaign on Taggify's platform, achieving over 2 million impacts.
Tic Tac invited to experience its delicious flavors with Taggify
The one-month campaign took place in key locations throughout Buenos Aires and featured a variety of indoor and outdoor formats.
Samsung Stood Out in Buenos Aires with pDOOH and Taggify
Samsung launched an exclusive DOOH campaign on the Taggify platform to introduce its new Samsung Vision AI televisions.
Cheaf launched its food awareness campaign outdoors with Taggify
The outdoor advertising campaign ran for two months on Big LED screens and street furniture located at subway entrances in strategic points across Buenos Aires.
L’Oréal took “Le Défilé” to Buenos Aires with pDOOH and Taggify
L'Oréal Paris brought 'Le Défilé' to Buenos Aires, using Taggify's DOOH technology to create a dynamic and immersive advertising experience.
Farmaonline blends digital and urban spaces with pDOOH and Taggify
Argentina’s leading digital pharmacy, trusted Taggify to increase visibility for its selected product discounts across Buenos Aires.
Calsa boosted out-of-home advertising with Taggify’s DSP
The brand Calsa took its message to the streets of Argentina through a programmatic out-of-home (pDOOH) campaign that ran for two months across several provinces.
Sancor Salud advertised outdoors in a pDOOH campaign with Taggify
Sancor Salud used programmatic functionalities and strategic displays to impact drivers and pedestrians circulating in Argentina's major cities.
Purina Cat Chow Celebrated Its 60th Anniversary with a pDOOH Campaign on Taggify’s Platform
Purina Cat Chow marked its 60th anniversary with a successful pDOOH campaign in Buenos Aires, boosting brand visibility and sales.
Slots del Sol Casino launched its promotional campaign with Taggify in Paraguay
Slots del Sol Casino leveraged Taggify's platform for a successful DOOH campaign in Asunción, achieving 229,885 impacts.
Vita Wallet makes an impact with programmatic DOOH in Colombia with Taggify
Vita Wallet's campaign in Colombia used programmatic DOOH to target tech-savvy audiences, achieving notable brand visibility.
Higienol launched a pDOOH campaign on Taggify’s platform
Higienol leveraged Taggify's pDOOH platform to effectively promote its toilet paper line, achieving significant market impact in Argentina.
Maybelline shines with its new Teddy Bear lipstick alongside Taggify
Maybelline's Teddy Bear Tint lipstick launch in Buenos Aires used Taggify's DOOH technology for a visually impactful campaign.
McDonald’s Strengthened Its Loyalty Program with pDOOH and Taggify
The campaign ran for one month across billboards and street furniture screens located on avenues, inside shopping malls, and subway stations throughout Buenos Aires.
Pfizer Partners with Taggify for an Outdoor Awareness Campaign
Pfizer collaborated with Taggify to enhance awareness of its vaccination campaign targeting pregnant women and young children across Argentina.
KFC Celebrated Fried Chicken Day with Taggify in Buenos Aires
On July 6th, KFC took advantage of Fried Chicken Day to launch an exclusive programmatic digital out-of-home (pDOOH) campaign at the iconic Obelisco in Buenos Aires.
Copetrol employs Taggify's platform to enhance its advertising in Paraguay
Copetrol leveraged Taggify's platform for a two-month campaign in Asunción, achieving over 177,000 impressions and boosting audience engagement.
Disney takes its magic to the streets with Taggify
Disney partnered with Taggify for a programmatic DOOH campaign in Buenos Aires, creating an immersive experience for Elio's premiere.
Doritos took its spicy flavor to the heart of Buenos Aires with Taggify
Doritos used Taggify's programmatic DOOH to launch its extra-spicy flavor in Buenos Aires, achieving significant consumer impact.
Gol Airlines relied on Taggify for its pDOOH campaign in Argentina
Gol Airlines enhanced its market presence in Argentina using Taggify's programmatic DOOH features for precise and impactful advertising.
UPAP deploys its 2025 convening campaign in Paraguay with Taggify
UPAP selected Billboards, totems, and programmatic tools on Taggify's DSP platform to promote access to higher education in Paraguay.
Bayer captivates the Obelisk with a pDOOH campaign with Taggify in Buenos Aires
Bayer's pDOOH campaign in Buenos Aires effectively promoted Actron using strategic screen placement and engaging content.
Happy Easter with Kinder and Taggify in Buenos Aires
The iconic Ferrero brand, Kinder, launched a two-month strategic campaign in Programmatic Digital Out-of-Home (pDOOH) using Taggify's DSP platform.
Taggify's “Standing Together for Bahía Blanca” Campaign
The campaign spanned multiple cities, sharing crucial donation details to encourage contributions.
Rockstar announced its new energy drink in outdoor advertising with Taggify
Rockstar partnered with Taggify to launch its new energy drink, achieving 2.3 million impacts in Argentina through strategic programmatic outdoor advertising.
Lay's takes over Buenos Aires in programmatic advertising with Taggify
The world’s leading snack brand, part of the Pepsico group, promoted its iconic products through Taggify's programmatic DSP platform.
Bajaj launches programmatic campaign with Taggify in Argentina
For six months, the Indian car and motorcycle brand used screens located at subway entrances in Buenos Aires.
Cerave presented its moisturizing cream on pDOOH with Taggify
L'Oréal's brand launched a three-month outdoor advertising campaign to impact its audience on their daily commute.
Nutella brings its unmistakable taste to pDOOH
The brand used Taggify's tools to launch its programmatic outdoor advertising campaign (pDOOH)
Fabogesic amplifies its presence with a pDOOH campaign with Taggify
The agency Savant used screens available on Taggify's platform in pharmacies and pharmacitys in its three-month campaign to promote its products.
Carolina Herrera anticipated its urban race in outdoor advertising with Taggify
For a month it used totems and big leds available in the Autonomous City of Buenos Aires to encourage registration for the annual 10 kilometer race.
Shakira's new fragrance dazzles in Buenos Aires with Taggify
The brand, owned by fashion and perfumery company Puig, advertised fuchsia, its new fragrance, for a month outdoors.
Corven impact with its pDOOH campaign on Taggify's platform
For four months, the brand advertised its Triax model outdoors on Taggify's programmatic outdoor advertising platform.
Elite announces a pDOOH campaign with Taggify in Argentina
The hygiene products brand used Big LED screens, totems, and spaces in shopping malls for a two-month campaign on Taggify's DSP platform.
Buenos Aires Trap anticipated with its pDOOH campaign on Taggify
Mercado Libre's pDOOH campaign with Taggify's DSP reached millions, enhancing the Buenos Aires Trap Festival's success.
Banderas fragrances conquered Buenos Aires with its DOOH campaign on Taggify
Banderas fragrances increased brand awareness in Buenos Aires using Taggify's DOOH platform, targeting key locations and demographics.
Rimmel trusts Taggify to maximize its presence in Argentina with DOOH
Rimmel presented its outdoor advertising campaign using screens in the Autonomous City of Buenos Aires with Taggify's programmatic platform.
Lollapalooza unveiled its 2025 lineup at DOOH with Taggify
Lollapalooza's 2025 lineup was revealed through a strategic DOOH campaign in Buenos Aires, enhancing anticipation for the festival's tenth edition in Argentina.
Monte Rojo presented its healthy snacks in Colombia with Taggify
The premium snack brand used Taggify's Digital Out-of-Home (DOOH) programmatic platform during September. Learn about the results of this international campaign.
Paco Rabanne fascinates in exclusivity campaign DOOH with Taggify
The fashion and fragrance brand rolled out an exclusive campaign of its iconic fragrance "Million Gold for her" in Buenos Aires for an hour without interruption.
Ferrero Rocher Celebrated Mother's Day in Argentina with Taggify
The chocolate brand took advantage of the commemorative date in Argentina to promote their products during October in its outdoor advertising campaign.
BIC boosted its brand in Argentina through a pDOOH campaign with Taggify
BIC enhanced its brand presence in Argentina through a strategic pDOOH campaign with Taggify, targeting key locations for maximum impact.
Buenos Aires vibrated with the pDOOH campaign of Vivimos Música and Taggify
Vivimos Música and Taggify's pDOOH campaign captivated Buenos Aires, promoting a festival with over 20 bands in key neighborhoods.
Massive Impact: Axe presents a DOOH Campaign in Argentina with Taggify
Deodorant brand AXE launched its outdoor advertising campaign in the provinces of Buenos Aires, Córdoba, Mendoza, Tucumán, Corrientes, Neuquén and Santa Fe.
Peugeot immersive exclusivity with Taggify: visual impact at the Obelisco
Peugeot launched its new SUV in Argentina with a synchronized DOOH campaign at the Obelisco, creating a memorable visual impact.
Shot captivates with its chocolate in outdoor advertising on the Taggfiy platform
Shot's outdoor campaign in Buenos Aires used Taggify's platform to target students, achieving over 1.2 million impressions.
H2O advertised its new line of soft drinks in outdoor advertising with Taggify
H2O partnered with Taggify to launch a successful outdoor advertising campaign across Argentina, promoting its new line of soft drinks.
Samsung launched its new Galaxy S24 in Argentina with Taggify
The technology brand used Taggify's Digital Out-of-Home (DOOH) programmatic platform during May and June. Find out the results of the launch of its most awaited AI model.
La Roche-Posay makes an impactful dynamic content outdoor campaign with Taggify
La Roche-Posay's DOOH campaign in Buenos Aires utilized Taggify's platform for dynamic creative optimization and precise audience targeting, achieving over 1 million impacts.
Experience the Copa America 2024 with Amex and Taggify’s DOOH Campaign
Amex partnered with Taggify to engage audiences in Buenos Aires with a dynamic DOOH campaign during Copa America 2024.
How Nesquik achieved 6 million impacts with its DOOH campaign on Taggify
Nesquik utilized Taggify's DOOH platform to achieve 6 million impressions in Argentina, enhancing brand visibility and engagement.
Croatia's major retailer announces new vacancies with Taggify in DOOH
Pevex partnered with Taggify to launch a DOOH campaign in Argentina, targeting Croatian audiences and enhancing recruitment efforts.
Subaru's impressive DOOH campaign in Colombia with Taggify
Subaru's DOOH campaign in Colombia used innovative placements and creative designs to effectively increase brand awareness.
Subway delighted with its new recipe in pDOOH with Taggify
Subway successfully promoted its new Veggie Fusion sandwich in Buenos Aires using Taggify's programmatic DOOH, drawing attention near its stores.
Hellmann's Unveils its Formula in its DOOH Campaign with Taggify
Hellmann's partnered with Taggify for a targeted DOOH campaign in Buenos Aires, effectively reaching urban commuters and enhancing brand visibility.
Digital Out-of-Home: Energizer Supercharges its Brand Presence with Taggify's Platform
Energizer leveraged Taggify's DOOH platform to enhance its brand presence in Argentina, using innovative multi-format displays.
Gatorade activates its audience on Taggify's DSP platform
Gatorade partnered with Taggify's DSP to enhance brand awareness in Argentina, achieving over 21 million impacts.
Cetol shines with its POOH campaign on Taggify's platform
Cetol's POOH campaign in Argentina reached 4.8 million people, using Taggify's platform for strategic ad placement and dynamic video creatives.
WD-40 and its significant POOH campaign with Taggify in Buenos Aires
WD-40's POOH campaign in Buenos Aires, using Taggify's platform, achieved over 5 million impacts with strategic location targeting and efficient budgeting.
Dove Boosts its Presence with Outdoor Advertising on Taggify's Platform
Renowned personal care brand Dove decided to intensify its outdoor advertising strategy with strategically placed screens in the Autonomous City of Buenos Aires, Province of Buenos Aires, Córdoba, and Santa Fe.
Topper's DOOH campaign achieves national impact with Taggify
Sports brand Topper managed to stand out with a remarkable three-month campaign that combined the innovation of digital outdoor advertising (DOOH) and the effectiveness of Taggify's DSP platform.
Zurich launches successful DOOH campaign on Taggify platform
The brand decided to advertise its line of car insurance during the last two months using the Taggify Demand-Side Platform (DSP).
Samsung presented its new Galaxy Z Flip 5 in a Digital Out-of-Home (DOOH) in collaboration with Taggify
Samsung used DOOH advertising with Taggify to launch the Galaxy Z Flip 5 in Argentina, achieving notable impressions and audience engagement.
The film “Sound of Freedom” boosted its release in Digital Out-of-Home (DOOH) with Taggify
The movie premiered in Argentine cinemas on Thursday, August 31st, and, simultaneously with its release, conducted a 15-day express DOOH campaign that achieved outstanding results.
Mercado Libre and Taggify launch an impressive DOOH campaign at the Obelisco in Buenos Aires
Mercado Libre, the renowned e-commerce platform, used Taggify's DSP platform to launch a digital outdoor advertising (DOOH) campaign in one of Argentina's most iconic locations, the Obelisco in Buenos Aires.
Milka partnered with Taggify to make an impact in outdoor advertising
Milka relied on the marketing agency Publicis Groupe and Taggify's DSP platform to carry out the campaign, which ran for a month. It used the programmatic features of day parting and buying pace, and selected screens strategically placed in kiosks, totems and big Leds.
Nescafé advertised its Promo Millions 2023 with Taggify
Nescafé partnered with Taggify for its Promo Millions 2023 campaign, leveraging DOOH to reach over 2.5 million people in Argentina.
Visual real-time impact: Banco Supervielle's programmatic campaign in Buenos Aires
Banco Supervielle, a leading bank in Argentina, promoted its lending services for SMEs during the month of June.
Mercado Libre and Bizarrap fascinate with their DOOH campaign at the Obelisk in Buenos Aires
Last Monday, July 24, the screens located in one of the most recognized areas of Argentina showed the exclusive collaboration between artist Bizarrap and Mercado Libre through Taggify's DSP platform.
Get to know the national campaign of La Gotita in DOOH
La Gotita chose Taggify's DSP platform and marketing agency Matterkind to place its campaign on strategic screens in Córdoba, Mendoza, Salta, Rosario, Buenos Aires and Gran Buenos Aires. In this way, thanks to a unique out-of-home digital programmatic platform, the brand extended its presence nationwide.
Mercado Pago's exclusive DOOH campaign painted Buenos Aires blue
For an hour, the screens surrounding the Obelisco area were dressed in the colors of the renowned Argentine payment platform, achieving great results.
Discover the power of DOOH with this Pepsi and Taggify campaign
The campaign generated great recognition in the minds of consumers and managed to capture the attention of the target audience in the city of Buenos Aires and Santa Fe during the month of June.
Discover how Sedal and Taggify revolutionized DOOH with their latest campaign
The renowned brand of hair products, from the multinational company Unilever, announced the launch of its new Sedal Discipline with hyaluronic acid and vitamin A in Argentina.
Clight stands out with its DOOH campaign and content from its users
The beverage brand achieved outstanding results in its digital outdoor advertising campaign.
Mercado Libre made an impact with its flash dooh campaign during the Hot Sale
The leading e-commerce site in Latin America sought to increase traffic to its website during the Hot Sale, one of the most recognized online sales events in Argentina and the world.
DOOH's successful strategy used by OREO in its new ad campaign with Taggify
The international cookies company and Taggify teamed up to launch a DOOH campaign during the months of April and May. Oreo ran outdoor advertising through agency Publicis Groupe and Taggify's DSP platform, achieving great results.
Campari enhanced its brand reach during November with a pDOOH campaign
The Italian brand advertised its star product, Campari. The campaign for the bitter, multi-herb and fruit-infused aperitif was displayed on key screens in the Province of Buenos Aires.
Voligoma launched its “back to school” ad with Taggify
The historical brand Akapol Voligoma trusted Taggify to launch its advertising campaign in pDOOH and increase its brand positioning.
Amazon Music Argentina: an exponent in pDOOH campaigns
Amazon Music launched its version for Argentina in May 2022, and the announcement of this great news included an exclusive out-of-home campaign through the Taggify platform. The streaming giant made the big announcement with a 7-month programmatic campaign that featured weekly outputs, once again demonstrating the power of the pDOOH medium.
"Shotgun Wedding" hits the streets of Argentina
The film produced by Amazon Prime and starring Jennifer Lopez and Josh Duhamel has announced its release through a nationwide programmatic campaign on the Taggify platform. The agency Matterkind was responsible for the major announcement that could be seen from the city of Buenos Aires and Mar del Plata on the Atlantic coast to Mendoza and Santa Fe in the interior of the country.
Introducing Felix Dry: Purina's new balanced food for cats
The renowned pet food brand of multinational company Nestlé announced its new line of Felix products in Argentina through a programmatic outdoor advertising campaign with Taggify platform. Matterkind was responsible for the important launch, with a national reach present on the streets of the most important cities in Buenos Aires, Córdoba, Mendoza, Salta, and Santa Fe provinces.
Nido Orgánica launches its new milk formula
The new powdered milk from the prestigious brand Nestlé, announces the arrival of the first organically certified formula in Argentina in a DOOH campaign through Taggify platform.
Babysec promotes an inclusive pDOOH campaign
The brand of diapers and baby items from the multinational company Softy's, announced its products with an inclusive message on screens on public roads in Rosario, Argentina.
Hellmann's Taste campaign to cheer from the table
The classic and well-known brand of mayonnaise, dressings and other foods from the multinational Unilever launched a programmatic campaign on public roads and shoppings through the Taggify platform. In line with the World Cup hype, Hellmann's proposed to join the Argentine tables with its incomparable flavor.
Energizer and Booking.com take you to the Caribbean
The leading brand in alkaline batteries with presence in more than 160 countries in the world and Booking.com launched a programmatic DOOH campaign through Taggify.
Purina Pro Plan: formula that stops aging
The premium brand and product of the multinational company Nestlé, presented an exclusive food that delays pets aging. Matterkind, once again, used Taggify's programmatic platform to drive this important pDOOH campaign.
Ladysoft launched "#AyudarnosEsLaRegla" in Peru
Softys, the leading international brand for women's sanitary pads, promoted its products and values with Matterkind and Taggify programmatic DOOH platform in main cities of Peru.
"Rings of Power" reached the streets of Buenos Aires with a programmatic campaign
Series produced by Amazon Prime Video reached the screens of the federal capital with a DOOH campaign of exclusive images for public roads. Matterkind was the agency in charge of a campaign carried out through Taggify programmatic platform.
Ala presented Ecolavado: the new liquid soap formula designed for savings and environmental care
The leading brand dedicated to clothing care and cleaning products launched a programmatic campaign to promote its new dilutable soap formula. This could be seen in the main cities of the provinces of Tucumán, Salta and Jujuy (Argentina).
Alba paints launched its programmatic campaign "For sure, only Alba" on screens of Buenos Aires
The leading brand of decorative paints in Argentina launched a promotional campaign for "Alba Guarantees" through Taggify programmatic DOOH platform.
Rajah Spices Launched a pDOOH Campaign in Johannesburg via Taggify
The traditional Rajah Spices, brand and products of the multinational company Unilever and very popular in South Africa, carried out a programmatic campaign to promote the variety of condiments it offers.
Cris-Sal: unlucky sponsor
Cris-Sal was recognized with 5 mentions at the Effie Awards in Ecuador 2022 on October 13 for the "Unlucky Sponsor" campaign in which Taggify was part.
Sussex presents a nationwide promotional campaign in Argentina
Sussex, the leader brand in the development of products and solutions for personal hygiene and cleaning, launches a nationalwide campaign in Argentina with presence in the most important cities of the country.
Regus launches a multinational pDOOH campaign simultaneously
The global coworking company launched a campaign in the main cities of Argentina and Mexico. The objective was to promote its workspaces and services in the region and they did so through the Taggify programmatic platform.
American Express reaches more than 500.000 stores in Argentina and announces it with the campaign “Close for you"
American Express worked with Taggify programmatic DOOH platform to announce its campaign about new facilities and benefits for their clients in more than 500.000 new stores in the interior of Argentina.
Cif choose Taggify to promote the campaign on the new BioActive detergent
Cif promoted the new formula of its well known BioActive detergent with Taggify's programmatic platform through Reprise Digital agency.
Amazon Music Argentina exclusive launch campaign with Taggiffy's programmatic DOOH
Amazon launches "Amazon Music Argentina" and once again, Matterkind used Taggify's DSP platform to carry out its DOOH campaign. The objective is to promote the platform that has a catalog of 90 million songs in streaming, of high quality, and with thousands of lists and releases designed for the local public. Every Thursday from May until the end of 2022, releases of different mainstream artists like Duki, Tini, Bizarap, Naty Peluso, Trueno, and many others, are promoted for 2 exclusive hours. The campaign is broadcast synchronously on large-format LED screens in the Obelisco monument area (Plaza de la República), in "kiosks" and totems around. Selected circuits of screens are oriented to back-to-home audiences, achieving 3.180 broadcast spots (impressions) between all screens each Thursday.
Crypto wallet company Ripio promoted 5 months in a row always-on campaign with Taggify
Ripio wallet worked with Taggify programmatic DOOH platform in a two-stage campaign targeting the most important cities of Argentina: Buenos Aires, Rosario, Cordoba, and Mendoza. This campaign had 2 stages, the first one was oriented to knowing and educating users about Cryptocurrencies and promoting their online operations. In the second stage, the objective was to promote their official app, oriented to potential customers for Android and Apple devices. The strategy was to use Dynamic creatives with different messages.
Amazon Maradona Programmatic DOOH Exclusive PMP with Twitter Ads
Amazon wanted to launch Maradona's biopic series the biggest way possible in its own born country. That's why IPG's Matterkind agency trusted us this important task: Make an exclusive PMP Deal for 2 hours, the day of Maradona's birthday from 10pm to 12am in 10 screens; 4 Big billboards, Totems and Kiosks surrounding the Obelisco area. Besides this, Taggify's development team made a Dynamic Creative showing real-time tweets faved by @MaradonaOnPrime twitter account. Which gave the brand the engagement needed for this launch in Argentina.
Uber DOOH In Argentina
Uber used Taggify DOOH Platform to buy a campaign communicating in Buenos Aires Streets the jobs they are providing.
Tide - Programmatic OOH - Buying on Rainy Days
Starcom the programmatic Media Buying Agency from Publicis, prepared an exclusive campaign for Tide (Ace in Latam) the Laundry Detergent from P&G. The strategy was showing the campaign on Rainy or High Humidity days by selecting the Buying rules using Weather context.
Mastercard - Copa America DOOH
Mastercard bet on Digital Out of Home, Outdoor Advertising to promote Copa America in Brazil with their stars: Messi and Neymar.
Peugeot Programmatic OOH
Peugeot has been using DOOH constantly using different strategies. Always on campaigns / launches / pricing and discounts.
Nike - pOOH - Dynamic Ads according Traffic
Nike promoted their new agile and fast football soccer boots with Dynamic copies that were changing according Hours of the day and Street traffic.
Nespresso - DOOH Campaign in Argentina - world flavours
Nespresso wanted to launch its new Flavor "Buenos Aires" part of its new World Explorations Flavours. The brand achieved a National reach by selecting the best screens in different cities, like Cordoba, Rosario, Buenos Aires and others.
Johnsons User Journey in DOOH
Young women oriented campaigns. The brand have chosen different messages to display according moments of the day, week days and weekends combined with weather conditions.
Mercedes Benz - premium zones through DOOH
OMD and Taggify DOOH Programmatic Platform - Launching the new B Class to high income target. By choosing the right location and target.
Santander Bank for Women - Programmatic DOOH Demographic Targeting
Xaxis is the programmatic trading desk of Groupm, the worldwide leader Marketing Company. For Santander, they have developed a full digital strategy to position Santander on Women's top of mind.
Rappi - DOOH + Mobile Impacts
Rappi, the first Colombian Unicorn, trusted in Xaxis the programmatic trading desk and Wavemaker the media agency from GroupM to make this combination between Screens and Geofencing in nearby areas to impact in mobile devices.
Neutrogena - Dynamic Creatives in Outdoor Advertising
Matterkind is the Addressable Trading Desk of IPG Media Brands, one of the largest and innovative marketing agencies around the world. They selected Taggify to handle their programmatic media buying for Outdoor and Indoor.
Volkswagen Programmatic DOOH
Dynamic ads showing the Car features according the current context such as Weather Conditions, Traffic congestion to the right Audience.
Spotify choose Taggify programmatic OOH to promote local Trapperz
Spotify, the world's largest music platform. Trusted in Matterkind to run their digital advertising strategy in Argentina. In DOOH, Matterkind made this possible with Taggify Platform.
McDonald's DOOH Dynamic Ads triggering Weather conditions
OMD wanted to bring something special to McDonalds to promote their new Donut's breakfast. The campaign was in winter, so, combination of Cold + Hot Coffee, was the main trigger to catch people's attention.
Google - Dynamic Ads in DOOH
Google wanted to generate impact and innovate, communicating their android feature, catching people by showing them their most passionate sport, football.
Starbucks Mexico - How do we attract nearby drivers? DOOH
Xaxis is the programmatic trading desk of GroupM, the worldwide leader Marketing Company. Starbucks, wanted to communicate their happy hours and get real-impact in their coffe-stores.
HP used Taggify Programmatic OOH - Hyper Local Targeting to sell their remnant stock
OMD is one of the largest media agencies around the world, part of omnicom group. For HP, they have developed a performance strategy to sell their laptops.
Amazon Prime - Humor Ads in Pubs
Amazon Prime video bet on a Humorous campaign to engage with people in Bars & Pubs from India.
Contextual Dynamic Ads in DOOH - Engaging with users at the right time of the day
Matterkind is the IPG programmatic and addressable trading desk. They contacted Taggify to innovate in DOOH Space. Taggify provides Ad Operations, optimization and reporting services to Matterking in multiple LATAM Countries.